Over his stellar career, Brian Tracy has authored over 50 books. This one, GOALS!, was first published in 2003. I’ve read probably half of Tracy’s books over the years and have long had this on my short list to read but for one reason or another, it never did seem to make it to the top of my reading list. What a colossal mistake that has been on my part. I won’t go so far as to say this has been my favorite Brian Tracy book, but it would certainly rate in the top five. As I read this book, a recurring thought that kept running through my mind was, “Man, I wish I had read this nine years ago!”
One of the reasons this book never made it to the top of my reading list is that a few years ago I purchased Tracy’s audio download, How To Set and Achieve Goals, which I have listened to many times over. I thought this book would be much of the same material, but there is so much more contained hear that you simply must read to benefit from.
Goal achievers know the first step in achieving goals is a line from the old Cool Hand Luke movie, “You’ve got to get your mind right!” That’s what Tracy does here. Much of the book focuses on how to prepare mentally and avoid the mental sabotage that makes so many goals in life but a distant fantasy. There is a great deal of powerful information here on making your mind work for you, not against you as is often the case. Once you’ve got your mind in the right place, the rest becomes much more achievable.
Each chapter is broken into bite sized pieces that really allows the reader a chance to contemplate, absorb and reflect on what you have just read. In fact, this book reads much slower than most books because you will (or at least I did) spend a great deal of time reflecting. Each chapter concludes with a brief point summary of putting to work for you the material just covered. Again, this creates another opportunity for the reader to contemplate an action plan without becoming too overwhelmed with information.
Often when setting goals, obstacles get in the way that we might not even consider as having anything to do with why we might have fallen short of a goal. Tracy leaves no stone unturned here and provides valuable insight on each of these roadblocks such as time management, measuring your progress and associating with the right people to help you become successful. Along the way, the book is filled with quotes and quips that you will surely want to highlight and use on your life journey.
Learn from my mistake. If you have this book on your radar but have kept putting it off to read something else, move this book immediately to the top of your reading list. You can thank me later.
Monty Rainey is a District Manager working in the self storage industry since 1996 and currently overseeing 13 stores in the San Antonio, TX area. He is also a leadership coach and public speaker. For a free consultation, please contact Monty at 830-743-2139 or visit his website at
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